It’s true – A picture does speak a thousand words. In this age where everyone is in a race to find the most appealing content, content writers are trying out the best ways to attract more and more customers to their articles.
The best way to catch the attention of an audience before they even read your content is either through a compelling title or by an eye catching feature image. Taking this into context, you know that there are a variety of ways of choosing a feature image for your blog content. This when used can be a powerful tool to attract your audience.
In order to maximize on the number of viewers, here are some of the points that you should keep in mind when you think of choosing featured image that has the most appeal to your audience.
Keep the tone of your post in mind
This is one of the most important ways of gaining the interest of the audience and also the most dangerous way of losing them. In more ways than one, when you are choosing your featured image, you must take into consideration of how you want your audience to feel before they read your content.
For example, if you are talking about the joys of spring, it is counterproductive to show a picture of a person being down with allergies. Similarly, you should know how your content is related when choosing featured image on your website. People are more inclined to visit a site that has a picture of adorable kittens for a topic on how to raise pets as this gives them a reason to see more of what you are talking about.
This depends on the right image for the right content. You have to think ahead and see the bigger picture when looking for a cover image.
Make sure it is optimized for all screen sizes
To maximize the number of viewers, you should be aware of the various methods that people can view your content. Various devices such as laptops, smartphones, tablets and other gadgets are known to attract a large number of people to look at them. You can see this in real-world applications such as billboards and outdoor signs.
All these have to be made in such a way that people can understand what you are trying to sell them. These images should be designed so that people can see your content clearly and at the same time, see the wonderful idea that you have designed for them by choosing a featured image. This will compel people to turn their heads to see what more you can do.
Summarize without words
You can easily give your readers an introduction of your content simply by the cover image that you have put. When choosing a featured image, you can really drive a point to your audience with a compelling picture that gives the best impact for your topic.
When you look at the major content marketing companies, you will see that they take the time and the energy to search for the little things that make their content whole. Therefore, choosing a featured image for your content will show you that you take pride in what you do and at the same time, show how proud you are of the readers who see your beautiful work.