Getting your content in front of your target audience with content amplification

Content amplification is about making your content the centre of attraction for the right audience, at the right time. We mix technology and our marketing expertise to take content amplification to higher levels.

Paid Media
Earned Media
Owned Media
Converged Media

Why Content Amplification?

With content amplification, you can get your branded content in front of people around the world, drive traffic to your website and engage people with your brand. No it’s not about shouting out at all. Who likes to be shouted at?

Our content amplification services are designed to help your brand tap into the huge databases on social networks- online and offline. We’ll empower your brand with highly targeted content amplification opportunities. Whether your target audience lives in a specific industry, with specific interests, occupation or age group, we help you choose the right channels tailored to the needs of your audience.

Thinking of owned Channels? Well, you can get any of the following digital properties as your content amplification tools.

Website
100%
eNewsletters
100%
Blog
100%
Social Media
100%
A magazine
100%
Catalogue
100%

Owned Amplification

We always try to minimize the budget of our clients so that they can get more within their budget. You may have heard people saying “If you build it, they will come”. Oh really! Then distribution, content amplification strategists should change their career path right now.

Well, this is not the way things work. We bring many opportunities so you can get more. When we talk about owned media or owned content amplification opportunities, we mean setting up your own website, developing a blog, crafting Email Newsletters, engaging social media platforms, or a magazine for your brand.

You will own a bunch of great assets. No need to ask anybody to use their media, no need to pay others for using their channels when you can get your own.

Earned Amplification

We create content and take it to the largest audience possible. With strategic content amplification, we place your content where your potential customers are already active. It’s not JUST about creating content. It’s also about understanding the actual needs of your audience, and deciding on what types of content are engaging people more.

ContentPlant’s process of content amplification and optimisation helps you know what is working for your brand and at what extent. We know how to spark the desire in hearts that drive people to share your brand story with their friends, colleagues and families. Many of us have passed content to our friends, family and colleagues, we understand those elements better than the rest ensuring you great results.

What is Earned Media and How It Helps Your Content Amplification Strategy

Reviews
100%
Shares
100%
Mentions
100%
WOM
100%
Social Listening
100%
Buzz / Viral
100%

Understanding Paid Media.

Paid Social
100%
Paid Search
100%
Display Ads
100%
Sponsorships
100%
Promotion
100%

Paid Amplification

Our well established network will help you get your brand’s message featured in leading media channels. When quality content comes out from our team and gets published in front of millions of eyeballs, it attracts, engages and drives quality traffic to your brand. Any amateur can arrange a crowd for you by spending your money in various sources, but we believe in driving relevancy and quality with minimum investment. We believe in driving results you can measure.

Not exactly sure how to do that?